Mister Guy Verstraete-Masureel is the driving force behind the Masureel company. He can be best described as an artist. Every day he passes his passion for art and design to his young team of collaborators. It makes Masureel an artistic workplace. The main goal is to mix technicity and creativity and by adding sensitivity, one can create magic.

　　“With our brand Khrôma, we focus on consumers who are searching for an exclusive and complete interior concept. We mix colour and texture in different decoration products.” Mister Verstraete claims. “Art in this way is very important in this story. Art, after all, is a continuous engine of change in our company. Art brings inspiration and adds another dimension to the tangible. Art also evokes passion and it is this passion that pushes us further, that allows us to achieve higher objectives.”